CLIENT: Ice Breakers

AGENCY: Tongal

DIRECTOR: Jed & John

PRODUCER: Pretty Nifty

VFX TEAM: Studio 229

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SYNOPSIS:

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We wanted to make something weird for Ice Breakers, and when we pitched the spot, we had a faded outdated look in mind that was just kind of uniquely awkward. With some hand VFX and rotoscoping we brought this odd spot to life. Initially this was just a low budget digital spot for YouTube, but when we delivered they ended up airing it on multiple outlets and bought us out under SAG. The actor and his hand double are actually twins, which we thought would be fun to include the element of the inner voice of his hand being similar, but slightly different.