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DIRECTOR: Jed & John
PRODUCER: Pretty Nifty
DIRECTOR OF PHOTOGRAPHY: Jason Almendinger
Silk wanted to poke fun of that mid day lull we consistently go through. With coffee sometimes you can crash hard, but with their low caffeine Nutchello product, we took three brain fog moments and pushed the comedy of them. We also setup 3 product shots to put together in the end card that showcased multi products. Shot on the Arri Amira at 60fps, the color correction and clever voice over brought this spot to life with these talented actresses.
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